During the Misk Global Forum, the Small and Medium Enterprises General Authority "Monsha’at" and Misk, the Mohammed bin Salman Non-profit City, signed a memorandum of understanding. The signing ceremony was attended by Sami bin Ibrahim Al-Husseini, the Governor of Monsha’at, and David Henry, the CEO of Misk City. The purpose of the memorandum is to support and empower entrepreneurs, enhancing their contribution to the local economy in line with the Saudi Vision 2030.

The agreement entails developing an entrepreneurial environment and ensuring its sustainability through a range of programs and initiatives that support SMEs in Misk City. Misk City, being the world’s first non-profit city, also hosts numerous youth teams, volunteer groups, and local and international enterprises.

The signed agreement between Monsha’at and Misk City reflects their joint efforts to provide a wide range of programs and projects that support entrepreneurs, small business owners, and SMEs. These initiatives contribute to the local economy’s growth and support their expansion in various fields. Both parties collaborate to address the challenges faced by entrepreneurs in growing and thriving their innovative ventures.

Monsha’at is dedicated to organizing the SMEs sector, providing facilitation, and working with local and international partners across different sectors to provide solutions and overcome challenges. The ultimate goal is to empower SMEs to innovate and adopt emerging technologies.