The Small and Medium Enterprises General Authority “Monsha’at” launched the Aseer Challenge initiative at the Biban Aseer forum, with the aim of engaging members of the community in finding innovative solutions and creative, entrepreneurial ideas for the region, through two tracks: tourism and e-commerce.
The tourism track targets creative ideas and innovative solutions that contribute to developing tourism in Aseer Region, to raise the number of tourists and the quality of the tourism services provided to them, by providing solutions that serve tourists and the owners of tourist sites in the areas of ways to explore and reach tourist sites and events, making it easier to learn about the region’s heritage and historical sites, providing services for tourists who do not speak Arabic, and contributing to preparing tourist areas.
The e-commerce track targets applicable commercial ideas and creative solutions to strengthen e-commerce activity in Aseer Region, including ideas based on employing e-commerce technologies in a new, creative way in Aseer Region.
Participants will submit integrated solutions and ideas, after studying their feasibility and designing how they work, for each of the two tracks. The projects and ideas will then be evaluated from several angles to identify the most creative, impactful, and integrated solutions.
The idea must be new or improve an existing idea, be clear in its details and complete in its elements, and be no less than 350 words, setting out the problem in the market, a feasibility study for the project and its measure of success, and its added value compared with the competitive market, and it must be applicable.
There will be six winners across the two tracks, three per track. The first prize will be SAR 30,000, the second SAR 20,000, and the third SAR 10,000.
Submissions opened the day before yesterday, Thursday, September 27, and will continue until October 21, while the winners will be selected on November 21.
The Biban Aseer forum presented several initiatives, agreements, and entrepreneurial projects to drive progress for SMEs and entrepreneurs in the region.