Monsha’at Launches Thakaa Pioneers for SMEs’ Digital Transformation

The Small and Medium Enterprises General Authority “Monsha’at”, represented by the Thakaa Center, announced the launch of the fourth edition of the Thakaa Pioneers program, which aims to help SMEs reduce operating costs, raise their efficiency, find new sources of income, and offer new services and products, in addition to reaching a wider base of customers, partners, and investors, through two tracks: the first for technology enterprises and the second for non-technology enterprises. The deadline for registering in the program is Wednesday, February 17, 2021.
The technology enterprises track provides support by improving the user experience through evaluation and suggesting suitable features, organizing the technical team, identifying the expertise required to develop the product, and developing the technology product by adding new and advanced features. The non-technology enterprises track introduces the mechanisms and methods of collecting, analyzing, and protecting data, explores the technology tools for reaching the enterprise’s goals, and links and integrates different systems into one integrated system for smart management.
Monsha’at invited those wishing to register to visit the Thakaa Pioneers program page, noting that Wednesday, February 17, 2021 is the deadline for registering in the program, and that the nominees will be announced on Wednesday, March 3, 2021. The program will then run for two months, during which the participating enterprises will receive full support through a dedicated mentor assigned to each enterprise to work with it throughout the program.
The Thakaa Center is one of the innovation centers of the Small and Medium Enterprises General Authority “Monsha’at”, established to stimulate innovation and technology adoption, support and empower SMEs and human capital, and contribute to achieving Saudi Vision 2030 by creating innovative startups and raising the efficiency of SMEs.

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