The Small and Medium Enterprises General Authority (Monsha’at) organized the Jeddah Forum for the National Commercial Innovation System, in conjunction with Global Entrepreneurship Week. During the event, an intelligent tool for selecting business models was launched. This tool assists entrepreneurs in exploring over 50 innovative business methodologies applied globally and locally. Unprecedented in the field of digital government services worldwide, the tool was launched at Dar Al-Hekma University in Jeddah.
The forum will continue for three days in partnership with more than 20 government and private entities interested in providing services and opportunities for innovative Saudi enterprises. Prominent experts from the American Institute for Innovation participated, along with the General Manager of Innovation at (Monsha’at,) Engineer Abdulmajeed Al-Omrani, and the Director of Dar Al-Hekma University, Dr. Abir Al-Dughither.
This tool is one of the services provided by the National Commercial Innovation Ecosystem
 (Fikra) portal, affiliated with Monsha’at. It was developed and programmed by the National Commercial Innovation Ecosystem Activation Project team as part of the initiatives of the National Transformation Program.
The Authority invites those interested in benefiting from the services provided to business projects to visit the link https://businessmodels.fikra.sa to learn more about the latest entrepreneurial methodologies in local and global markets.